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CAROLINE

WERESZCZYNSKA

BRANDING      PUBLIC RELATIONS      PHOTOGRAPHY      SOCIAL MEDIA

 

I'm a PR Professional with experience developing end-to-end campaigns, including digital and social, web and print media. I have in-depth knowledge of design and asset production, branding and logo creation, copywriting, communications strategy development and execution for clients ranging from NGOs to start-up consumer brands.

 

I have a knack for pairing visual communication with strong brand narratives to create campaigns that deliver results.

My Work

 

Sensei Alicja - Brand Identity and Public Relations

Developing brand identity and managing communications for a nutritionist start-up. Shooting, designing and writing content for online and offline platforms.

Timeless Classics - Full PR and Advertising Campaign

Developing full campaign strategy, SMART objectives, writing and designing visuals. Media planning and buying, CRM, influencer marketing, market research and PR. 

goMAD - Social Media Campaign

Developing campaign strategy. Planning, shooting and writing content. Scheduling and measuring effectiveness. (2016)

Rustic Meadows - Marketing, Branding, Design

Developing marketing strategy and managing communications for a B2B sustainable produce brand